The city of Los Angeles is spending nearly $400,000 on a similar campaign featuring "Phil," a bumpy, red cartoon syphilis sore who wears silver shoes and an earring. The city plans to distribute some 40,000 sqeezeable Phil the Syphilis Sore toys.
[Ed.: Sesame Street Workshop announced it was canceling plans to introduce an HIV-positive muppet on American television. The muppet will still appear in AIDS-ravaged South Africa.]