From the "Action Alert" page of the People for the Ethical Treatment of Animals' website, October 6, 1998:

Nike is currently airing a commercial that has a professional football player dressing a chicken in a football jersey, chasing her, and then cooking her. The commercial makes a joke out of terrifying, traumatizing, and slaughtering a bird and makes light of the developing recognition that people who torment or abuse animals are exhibiting tendencies that may lead to other acts of violence, such as child abuse, rape, or murder.

Another Nike commercial depicts a showdown between bulls used in the infamously cruel running of the bulls in Spain and the Denver Broncos football team.

Please write to the president of Nike Corporation immediately and let him know that there is nothing funny about tormenting and terrifying animals and that this disturbing commercial should be canceled immediately.

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